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Swiss PR & Trade Event SS14

The Swiss MBT® Team along with Bob Dyer and Lucy Holmes, hosted a PR and trade event at the centrally located Prime Tower in Zurich.

The theme of the event was the campaign “For The Human Movement” and to establish positive press awareness in Switzerland. Key journalists were invited to the press conference, the chance to have one to one interviews with MBT® CEO, Bob Dyer, as well as experiencing MBT® shoes with a physiotherapist who explained the benefits of the MBT® technology.


MBT® © PR & Trade Event
- Prime Tower, Zurich

The Swiss Team plus Bob and Lucy! Well done and successful event!

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